Material
21 April 2026
Qeeboo Celebrates 10 Years of the Iconic Rabbit with “Return To Sender” by Job Smeets / Studio Job
On show at Qeeboo HQ, Via Stendhal 35, Milano
This April, at Salone del Mobile in Milan, Qeeboo marks the 10th anniversary of one of its most beloved and recognisable designs the Rabbit light by founder Stefano Giovannoni now with a bold new reinterpretation by Job Smeets of Studio Job.
Titled Return To Sender, the piece transforms Giovannoni’s iconic design into a sculptural, conceptual object that blurs the boundaries between functional design and collectible art. Encased within a well travelled wooden art crate, complete with moving stickers and a cast bronze cord holder, Return To Sender is ready to plug in as as a stand alone object.
“I put Giovannoni’s rabbit in a box. It’s something I do when I have to make presents for other designers or artists. There must also be a deeper meaning about putting it in a box. What happens to a piece when you put it in a box and throw away the key? Now finally it’s a comfortable chair so you can really sit on it. But I also like that something anthropomorphic, a 100% design piece, meets the readymade. It has something to do with travelling, the rabbit has been everywhere. In the end it’s the opposite of pulling a rabbit from a hat it’s entombed in the box. Is it serious, is it playing with Giovannoni, is it to celebrate the piece? It’s even more functional than before, it serves as a lamp still, and you can really sit on it.” – Job Smeets
Return To Sender retains the functional DNA of the original still serving as a light source while introducing a new dimension: a usable seat yet a modern art object, embodying Studio Job’s signature approach of merging craftsmanship and storytelling. The familiar shape of the Rabbit is only partially visible and now makes an entirely new object with hints of Dadaism and Joseph Boyes.
As Qeeboo celebrates a decade of the Rabbit, Return To Sender stands as a tribute, a reinterpretation, and a conversation, one that questions what happens when design icons evolve, travel, and are reframed through a new artistic lens.